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CRM DEVELOPMENT · CLINICS & HEALTHCARE

A clinic CRM that fills your schedule and follows up for you

Patient enquiries come by phone, WhatsApp, Google and Instagram. Appointments, reminders, follow-up visits and reviews are tracked on paper or in separate apps. BluePeak builds a clinic CRM that brings every enquiry and appointment into one place, reminds patients automatically and shows you exactly where bookings are lost.

Where clinics lose patients

Unanswered enquiries

Calls and messages after hours or during busy OPD times go unanswered, and the patient books elsewhere.

No-shows

Patients forget appointments or find rescheduling too much effort, leaving empty slots.

No follow-up

Follow-up visits, test results and repeat treatments depend on someone remembering to call.

What your clinic CRM includes

  • Enquiries captured from calls, WhatsApp, website, Google and Instagram
  • Appointment booking across doctors, branches and time slots
  • Automatic WhatsApp confirmations and reminders
  • One-tap rescheduling and waiting-list fill
  • Follow-up visit and treatment-plan reminders
  • Review requests after the visit
  • Front-desk inbox with full patient conversation history
  • Dashboards for enquiries, bookings, no-shows and revenue
  • Role-based access for doctors, front desk and management
  • Secure hosting with access controls and backups

Privacy by design

Patient information is sensitive. We keep only what the clinic needs, restrict access by role, never put diagnoses in message previews, and require patient opt-in for WhatsApp messages. Data is hosted securely and belongs to the clinic.

How we build it

  1. Map the patient journey

    From first enquiry to booking, visit, follow-up and review.

  2. Design

    Doctors, branches, slots, reminder rules, roles and dashboards.

  3. Build and connect

    WhatsApp, website booking, calls and Google Business Profile connected.

  4. Train and improve

    Front-desk training, go-live support and monthly improvements.

Results from a clinic deployment

A multi-doctor clinic after switching to automated booking and WhatsApp reminders.

58%Fewer no-shows
2.1×Online bookings
24/7Enquiries answered

Anonymised where confidentiality applies.

Frequently asked questions

What is a clinic CRM?

A clinic CRM manages patient enquiries, appointments, reminders, follow-ups and reviews in one system, so the front desk spends less time on the phone and fewer patients are lost.

Can patients book and reschedule on WhatsApp?

Yes. Patients can book, confirm or reschedule with buttons, and the CRM updates the schedule automatically.

Does it replace our clinic management or billing software?

Not necessarily. The CRM focuses on enquiries, appointments and follow-ups, and can connect to the software you already use.

Is patient data secure?

Yes. Access is restricted by role, data is hosted securely with backups, and messages never include diagnoses in previews.

How much does a clinic CRM cost?

Custom CRM projects start from ₹1,49,999. Smaller clinics can start with booking and reminder automation from ₹14,999 per month.

See it working on your business

Book a free audit. We will map where you are losing leads today and show you exactly what BluePeak would automate first.