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Guide · Pricing
What Does a CRM Cost in India? (And What a Custom One Really Costs)
The sticker price of a CRM is the smallest part of what it costs. Here is how to estimate the real number before you sign anything.
“How much does a CRM cost?” is one of the most searched business questions in India, and the honest answer is: it depends on users, features and how much of your process the software has to handle. This guide gives you realistic ranges and a simple way to calculate your own total cost.
SaaS CRM licence costs
Subscription CRMs charge per user, per month. In 2026, typical ranges look like this (before 18% GST, and subject to change):
| Type | Typical price per user per month | Notes |
|---|---|---|
| Free tiers | ₹0 | Usually limited users and features — good for testing |
| Entry plans (Indian vendors) | roughly ₹800–₹1,500 | Zoho, Freshsales and similar; cheaper on annual billing |
| Mid and advanced plans | roughly ₹1,500–₹3,000 | Automation, custom modules, analytics |
| International CRMs | roughly ₹2,000 to ₹10,000+ | Often billed in US dollars; onboarding fees may apply |
The hidden costs
- Add-ons: WhatsApp integration, telephony, marketing automation and extra storage are often separate charges.
- Implementation: a consultant or partner to configure fields, pipelines, roles and reports.
- Training and adoption: the time your team spends learning — and the cost when they do not use it.
- Data entry: hours every week of salespeople logging calls and chats.
- Growth: every new hire adds another licence, every year.
What a custom CRM costs
A custom CRM is a one-time build plus ongoing hosting and support. At BluePeak, custom CRM development starts from ₹1,49,999 per project, depending on modules, integrations and user roles. Because there is no per-user licence, the cost stays largely flat as your team grows.
A simple 3-year comparison
Take a 25-person team on a mid-tier SaaS plan at about ₹2,000 per user per month. That is ₹50,000 a month, or about ₹18 lakh over three years — before add-ons and implementation. A custom CRM with automation built in can often be delivered and run for considerably less over the same period, and it fits the way your team actually sells. For a 5-person team, the maths usually favours SaaS. Run the numbers for your own team size.
Questions to ask before you buy any CRM
- How many users will we have in two years, and what will licences cost then?
- Does it capture WhatsApp conversations automatically, or will my team copy them?
- What do the integrations we need actually cost?
- Who will configure and maintain it?
- Can I export all my data if I leave?
Frequently asked questions
What is the cheapest CRM in India?
Several CRMs offer free tiers for small teams, and Indian vendors such as Zoho have entry plans of a few hundred rupees per user per month. The cheapest option depends on team size and the features you need.
How much does custom CRM development cost in India?
It depends on scope. BluePeak’s custom CRM development starts from ₹1,49,999 per project, with no per-user licence fees.
Is GST charged on CRM subscriptions?
Yes, 18% GST applies to CRM subscriptions and services in India. Registered businesses can usually claim input tax credit.
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